Reap SMS Notification Program

Effective Date: May 5, 2026

Reap partners with skilled nursing facilities to help families and responsible parties complete Medicaid applications for their loved ones. As part of this service, Reap sends SMS document request notifications to designated responsible parties on behalf of partner facilities.

How responsible parties opt in

Consent is collected by the facility's Business Office Manager (BOM) during the standard intake conversation with the responsible party at the time a resident is admitted or a Medicaid case is opened. The BOM speaks with the responsible party by phone or in person, confirms the recipient's mobile number, and obtains verbal consent to receive SMS document request notifications.

The BOM then attests to this consent within the Reap platform at the moment of sending the first SMS to a given contact. The platform records the BOM's attestation along with a timestamp, the exact consent language, and the recipient's phone number.

Responsible parties may also opt in (or re-enroll after a prior opt-out) by texting START or YES to the campaign number.

Recipients can opt out at any time by replying STOP and can request information by replying HELP. Opt-out applies across all facilities and residents.

You may also opt out at any time by emailing support@getreap.com.

How consent is captured in the platform

When a Business Office Manager (BOM) at a partner facility sends the first SMS to a contact, the Reap platform displays a required attestation that the BOM must confirm before the message can be sent.

The Reap Secure Form Details screen with the Text message option selected, showing the SMS Consent Attestation block. The Send button stays disabled until the Business Office Manager checks the box confirming they have verbal consent to text the contact. — What a facility's Business Office Manager sees before the first SMS is sent. Shown with placeholder names; the Send button is disabled until the consent box is checked.

By checking this box, the BOM confirms that they:

Have spoken with the contact and obtained verbal consent to text them;
Identified the specific contact, mobile number, facility, and resident the consent applies to; and
Told the contact that message frequency varies, message and data rates may apply, and they can reply STOP at any time to opt out.

The exact attestation language reads:

“I confirm that I have spoken with [Contact Name] at [Phone Number] and they have agreed to receive SMS document request notifications from [Facility Name] regarding [Resident Name]'s Medicaid case. I confirmed that they understand message frequency varies, message and data rates may apply, and they can reply STOP at any time to opt out.”

The Send action is disabled until the BOM checks this box. The system then records the BOM user ID, a timestamp, the recipient's phone number, the exact attestation language, and the contact, resident, and facility identifiers as a permanent consent record retained for at least four years.

Questions? Contact support@getreap.com.